KEYNOTE SPEAKER. Oil Prices: What Just Happened and More Importantly What Happens Next? 11:15am - 12:00 noon, Grand C Spring 2014 WTI crude was $115 per barrel, by winter 2016 it was under $30 per barrel. What happened? Have refined 36 product prices moved at the same pace? More importantly, what happens next? Attendees will garner analysis and insight from Ben Brockwell who has been evaluating and commenting on crude oil and refined products for decades and is one of the founders of the Oil Price Information Service (OPIS) the go to resource for petroleum marketers on a daily basis. Ben Brockwell, Director of Data, Pricing & Information, OPIS Trends and Challenges in the Convenience and Fuel Retailing Industry 12:30pm - 1:30pm, Grand B This session highlights the latest high-level and category trends, regional insights, and what factors on the horizon will have an impact on convenience and fuel retailers. The presentation will also delve into next generation threats that are lurking around the corner. Michael Davis, NACS - The Association for Convenience & Fuel Retailing Finding a New Gear to Fight Fear. Giving your Customers What They Want! 1:45pm - 2:45pm, Grand D It is often fear of failure or fear of losing that drives us to explore new opportunities in our business. But fear is not the only thing that should motivate us to act. We represent what customers want. How will you go and get it? Join us to find your “moxie”! Ieva Grimm, Synerge Going beyond the basics of EMV, PCI Compliance & Data Security 3:00pm - 4:00pm, Grand B Go beyond the basics of EMV, PCI Compliance & Data Security. Discover how you can identify the security vulnerabilities in your c-store environment. Learn about remote entry points which could leave you exposed and how you can prepare to mitigate an attack. You will gain knowledge on securing your store’s network, which ultimately becomes your pathway to PCI Compliance. We will also discuss the next phase of EMV; which include EMV Kernels and EMV Kernel management. Kara Gunderson, POS Manager CITGO Petroleum; Mark Carl, CEO EchoSat, Inc. Fueling Loyalty—The Value of Customer Engagement 4:15pm - 5:15pm, Grand D Loyalty is the key to acquiring new customers and retaining existing customers. Synchrony Financial will share how loyalty programs can deepen your customer engagement and drive revenue. Join us for the insights and best practices you can take back to your business to implement customer engagement. Nilesh Yagnik ,SVP Marketing, Loyalty Solutions; Leonard Jennings, SVP Marketing, Loyalty Strategies and Operations, Synchrony Financial Wednesday NORA Gold—Hydronics Earn NORA and NATE CEU’s 8:00am - 11:00am and 1:30pm - 4:30pm (6 hours total) Red Carpet A This class is designed for the experienced technician but all will gain knowledge about hydronics. Dave Holdorf, Taco Evaluating Existing Duct Systems Earn NORA and NATE CEU’s 8:00am - 10:00am, Monterey Room How many times have you walked into a home and the homeowner starts talking about the a/c system they have? Describing the many problems they have had with continues on following page
EEE 16 Guide
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