Brazilian aerosol
production expands in 2019
The Brazilian Aerosol Association (Associação Brasileira
de Aerossóis e Saneates Domissanitários or ABAS)
recently released its 2019 aerosol statistics for Brazil. The
report revealed total aerosol consumption was over 1.39 billion—
1,390,468,139 to be exact. This shows a 2.5% jump over
1.3612 billion in 2018. Per capita consumption in 2019 was 6.6 in
the country of 219.6 million.
28 Spray February 2021
Personal Care dominated
the product categories
with 794,657,322 units
(700,521,869 produced
in Brazil and 94,135,453
imported). A distant second was Household Care at 395,130,103
(304,641,942 produced in Brazil and 90,488,161 imported).
ABAS evolves
According to the late Antal György Almásy, ABAS President for
2020, ABAS staff had already begun working in home offices in
January 2020 (before the COVID-19 pandemic lockdowns), using
its headquarters to maintain its historical archives and host events
such as technical training courses.
“I assumed the Presidency of ABAS
in January 2020 with the purpose of
modernizing the administration, with
an eye to significant
reductions in
operational costs;
adaptation to the
digital age; investment
in modern,
fiber-optic distance
communication
systems and better
cooperation
between ABAS
members and the
Brazilian government
without the
need for face-to-face meetings,” Almásy
explained to SPRAY before he passed
away.
“Currently, ABAS is focused on
the aerosol sector’s adherence to the
Reverse Logistics process for post-consumer
products,” he continued.
“Recycling activity contributes importantly
to the Circular Economy in Brazil,
as it already does in other countries
where collecting and redeeming highvalue
metal packaging can mean the
difference between having something
to eat for dinner that night or not.
ABAS recognizes economic realities in
Brazil and what the organization can do to help that portion of the
population to support themselves with a Circular Economy; these
individuals contribute positively to the reduction of environmental
impact by collecting 100% recyclable packaging materials.”
Predictions for 2020 sales
According to Almásy, the Brazilian aerosol market was increasing
by 3%–4% per year until 2019. With the reduction in aerosol
product sales caused by social isolation and the closing of retail
stores during the COVID-19 lockdown, some categories—such as
Paints—experienced sales drops of approximately 20%.
“The Brazilian Insecticide category will remain stable since insects
are unaware of the COVID-19 pandemic and still continue to transmit
diseases such as Dengue, Zika, Chikungunya and Yellow Fever,”
said Almásy, who also noted that the overall Personal Care category
showed 4.1% growth in Brazil in 2019, according to market research
firm Euromonitor International, but will inevitably drop more than
3% in 2020, with 5% being the worst-case scenario.
In compensation, sales of aerosol cleaning products and hand
sanitizers are projected to grow 12%–17% in 2020, ABAS stated.
Faced a challenging 2020…
2019 Brazilian Aerosol Market
Categories Consumption National Production Imports
Personal Care 794,657,322 700,521,869 94,135,453
Hair Sprays 27,810,734 21,005,971 6,804,763
Deodorants & Antiperspirants 707,607,697 624,219,652 83,388,045
Shaving Foams 35,216,308 32,286,194 2,930,114
Hair Mousse 2,859,119 2,742,741 116,378
Others 21,163,464 20,267,311 896,153
Household 395,130,103 304,641,942 90,488,161
Air Fresheners 113,761,626 113,097,149 664,477
Insecticides 255,353,153 165,529,469 89,823,684
Cleaners 5,731,906 5,731,906 0
Others 20,283,418 20,283,418 0
Pharmaceutical 41,390,414 29,408,724 11,981,690
Veterinary 21,303,418 21,303,418 0
Technical, Industrial & Automotive 62,301,226 62,209,094 92,132
Paints 41,214,437 39,192,303 2,022,134
Miscellaneous 18,670,123 18,670,123 0
Food 15,801,096 1,986,188 13,814,908
Grand Total 1,390,468,139 1,177,933,661 212,534,478
Antal György Almásy,
ABAS President
Dec. 10, 1964–
Dec. 13, 2020