Clean
New Day The cleaning products industry’s response to COVID-19
December 2020 Spray 29
Continued from page 17
The American Cleaning Institute (ACI) released a new report—
Rising to an Unprecedented Challenge: The cleaning products industry’s
response to COVID-19—that outlines the actions industry leaders have
taken in response to the increased demand for cleaning and hand
hygiene products and the urgent need to reduce the spread of the
virus in hospitals, public transit
systems and other public spaces.
In addition to a rapid and
massive increase in production
output, the industry and supply
chain has continued to prioritize
giving back to communities. The collective response has included:
• In-kind donations valuing $709 million to hospitals, nursing
homes, food banks, child care facilities, nonprofits and other
organizations worldwide ($99 million in the U.S.)
• Donation of 10 million units of products and personal protective
equipment
• A 23% average increase in production volume by manufacturers
of cleaning and sanitizing products compared to the first half of
2019
• Additional capacity within the supply chain to support production
of over 427,000 gallons of hand sanitizer globally.
New Febreze LIGHT Air
Effects Sea Spray has watery,
floral notes that can revive
any room without the use
of heavy perfumes. The hint
of fragrance can be used
in the kitchen, bathroom,
living room, storage shed or
anywhere odors linger in the
air to gently refresh the home
without heavy perfumes. Other
scents in the line include
Lavender and Bamboo.
The once & future clean
According to Mintel, U.S. consumer spending on Household
Care at current prices is projected to be $54.6 billion in 2020
and grow to $59.3 billion by 2025.
The economic turmoil caused by the COVID-19 outbreak
will affect the finances of many and this may drive a return
towards stricter budgeting, proving a boon for store brands
within the Household Cleaning products category. Spray