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SpraySep13

International News Aerosol and food can manufacturer Ardagh Group's Australian manufacturing sites are set to cut costs and reduce their carbon emissions in a move that will increase overall competitiveness and sustainability. The company has been awarded more than $2.2 million in funding as part of the Australian Federal Government’s Clean Technology Investment Program. Ardagh Group has been offered a $1.8 million grant to help fund a $5.4 million project that will help it upgrade its facilities to make them more energy and cost efficient. The company will consolidate its manufacturing activities and upgrade its can-making lines at its Milperra site. The project is expected to reduce Ardagh’s carbon emissions by 48% and result in savings of $250,000 in energy costs per year. The $800 million Clean Technology Investment Program and the $200 million Clean Technology Food & Foundries Investment Program are funded by carbon price revenue. Estée Lauder has set it sites on Africa and will introduce its brands in the sub-Saharan continent to market to the growing middle class of the region. The personal care and cosmetics company has identified several key markets in the region with the biggest growth potential, such as Lagos, Abuja and Port Harcourt in Nigeria, as well as the capitals of Ghana, Kenya, Tanzania, Mozambique and Angola. Estée Lauder has plans to introduce the Clinique brand in Nigeria by 2013 and later in Mozambique. After gaining popularity following its launch in Lagos in 2012, Estée Lauder is set to introduce the MAC makeup brand to newer markets in the region and open additional stores in the Lagos region as well. With its broad range of fragrances, MAC will set its footprint in Cote d’Ivoire and open stores in Botswana and Zambia.       Shiseido Co., Ltd. has established a wholly-owned subsidiary, Shiseido India Private Limited in Mumbai, India, as part of its strategy to target the bourgeoning middle-class masstige market, which is forecast to grow significantly in the coming years. Shiseido’s initial entry into the segment will target the “upper masstige” bracket with the skincare and makeup brand Za, which is currently offered in 12 markets in the Asia/Oceania region. With optimistic forecasts for long-term growth, the line is expected to bow in April 2014 with plans to be offered in 250 doors by the end of 2014, 650 doors in 2015, and expansion plans in place to reach over 1,700 doors by 2018. Until now, Shiseido has focused marketing efforts toward India’s prestige segment, launching designer fragrances in India through local distributor Baccarose Perfumes & Beauty Products Pvt. Ltd. The fragrances are currently available at approximately 120 stores across India. However, according to a study carried out by Shiseido in 2011, it was estimated that the masstige market is eight times larger than the prestige market in which Shiseido currently operates. As a result, Shiseido has decided to continue the current operational structure with Baccarose acting as distributor of fragrances in the prestige segment, while the newly established subsidiary will commence operations toward the masstige segment, which is expected to deliver greater growth. Amway is investing $20 million to build a second manufacturing plant in Vietnam as part of its global manufacturing expansion designed to meet growing global product demand. Scheduled for completion in 2015, the new facility in Binh Duong will produce personal care products and the company’s Nutrilite brand of vitamin, mineral and dietary supplements. A councilor from Northern Ireland’s County Fermanagh has called for aerosol string to be banned in the UK and Northern Ireland. Representative Bert Johnston said the string was “an eyesore and impossible to clean.” He also said it was messy and difficult to remove from footpaths and walls. Johnston called on the Environment Minister to ban the product in Northern Ireland after it was used in his home village during a summer festival. Johnston said he hoped his call would influence a ban across the rest of the UK and in the Republic of Ireland, in order to prevent people from going across the Irish border to bring aerosol string back. India has banned animal testing for cosmetics. The Bureau of Indian Standards (BIS) approved the removal of any mention of animal tests from the country’s cosmetics standard. The use of non-animal alternative tests has become mandatory, according to published reports. Any manufacturer interested in testing new cosmetic ingredients or finished products must first seek approval from India’s Central Drug Standards Control Organization. A manufacturer will be given approval to test only after complying with the BIS non-animal standards. The ban concerns only products that are manufactured in India. It does not affect imported products. Humane Society International says it is leading the campaign to persuade India to become the next fully crueltyfree cosmetics zone. Israel and the 27 EU member countries have banned cosmetics animal testing, as well as sales of the products from other countries. Zep Inc. has officially opened its wholly-owned foreign entity in the People’s Republic of China. The company, registered as Jie Pu Hui Tong Trading Co. Ltd., is importing and distributing Zep Inc.’s maintenance and cleaning chemicals from the U.S. and Europe. Barbasol shaving cream, in a two-piece drawn polymer-coated steel can from DS Containers (U.S.), won the Gold Award in the Aerosols category at The 2012 Can of the Year awards. Supported by the UK’s The Canmaker magazine, the awards were presented during The Canmaker Summit in Tokyo, Japan. Brasilata (Brazil) took Silver for its three-piece welded tinplate can for Rost Off anti-corrosion spray, while CCL Container (U.S.) took the Bronze Award for its impact-extruded aluminum can for Coppertone Sport sunscreen. 14 Spray September 2013


SpraySep13
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